Legitimate businesses making voice calls may find their outbound calls labelled as 'Scam Likely,' 'Spam,' 'Fraud Risk,' 'Robo Call,' or similar, depending on the recipient's app, device, or network. These labels can be frustrating, and may result in unanswered calls or outright blockages.

It's worth noting that these labels, blocks, and filters are applied by the recipient's carrier, their analytics partners, or the recipient themselves. Since LC Phone does not apply these labels or filters, our ability to resolve the issue is limited. There are steps you can take to reduce or eliminate them, though success is not guaranteed. If you're running into these issues, the steps below are a good place to start.

📌 Note: This guide is specifically for LC Phone users. To sign up for Shaken/STIR and CNAM, ensure you've completed the Business Registration Process and received approval.

For US Numbers:

Register your US numbers with the FCC. They provide a free registry site, (https://www.freecallerregistry.com/fcr/), which works with the major analytics companies supporting key US wireless carriers. Registering can help remove a negative label from your calls.

For International Numbers:

Unfortunately, we are unable to assist with nuisance labels for international numbers. We recommend reaching out to the terminating carrier that is marking your calls as spam and working with them directly.

Shaken/STIR Registration

SHAKEN/STIR is a set of protocols designed to authenticate caller ID information and verify its legitimacy. The protocol uses digital certificates to confirm the caller's identity. When a call is made, the caller's identity is validated against these certificates, which are stored in an online database. This gives call recipients confidence that the call is genuinely coming from the displayed source.

How to Apply?

After submitting their Business Profile, Agency and Sub-account admins can register for SHAKEN/STIR in the Trust Center. Click on the "Start Registration" Button

Your Business Details, Business Address, and Contact Info will be preloaded from your A2P registration, so just click on Continue for the three of them.

Enter a friendly name for the profile, confirm the authenticity, and click Submit.

You will get the success message for the submission. Approval may take up to 4 days.

CNAM Registration

CNAM Registration lets you display your business name as the Caller ID name, giving a more professional impression. Updating or adding CNAM (Caller ID Name) information may increase call answer rates by providing accurate caller information, though it won't directly affect nuisance labels.

How to Apply?

After submitting their Business Profile, Agency and Sub-account admins can register by clicking on the "Start Registration" Button in the CNAM section of the Trust Center.

Your Business Details, Business Address, and Contact Info will be preloaded from your A2P registration.

Enter your desired display name for the profile. Please note that it can only be up to 15 characters (including spaces) and contain no special characters other than commas and dots. Once set, confirm the authenticity, and click Submit.

You will get the success message for the submission. Approval may take up to 4 days.

📌Note: The Shaken/STIR and CNAM process will be completed automatically on your behalf once the A2P registration is properly completed.

FAQs

How will phone numbers be linked to the Shaken/STIR and CNAM profiles?

All numbers will be linked automatically. All currently available numbers and any numbers bought in future will automatically be linked with the registered Shaken/STIR and CNAM profiles.

Will registering my number fix mislabelled calls?

Registration often resolves mislabelling, but it isn't foolproof. Registered numbers can still be flagged based on suspicious call patterns or consumer reports. With that in mind, we recommend:

  • Monitoring call behaviour for unusual traffic spikes.
  • Adhering to TCPA laws, FCC regulations, and our Acceptable Use Policy.

Should I register the numbers I just acquired?

Yes. Nuisance labels aren't removed automatically when a number changes ownership. Always register new numbers.