# NotLuck

> AI-First CRM & Automation Agency based in Nottingham, UK

NotLuck helps businesses stop fighting fires and start building systems. We specialise in CRM implementation, business automation, and AI-powered solutions that let your team focus on what matters—while technology handles the repetitive tasks.

## About NotLuck

- **Founded:** 2024
- **Location:** Nottingham, UK
- **Company:** Peppercord Limited (trading as NotLuck)
- **Company Number:** 15954819
- **VAT:** GB475932356
- **Website:** https://notluck.co.uk

## What We Do

### CRM Solutions
We implement and customise CRM systems that actually work for your business. One system for leads, sales, and marketing—all connected.

### Business Automation
We automate repetitive tasks so your team can focus on high-value work. From email follow-ups to invoice processing.

### AI Integration
We integrate AI tools into your existing workflows. Chatbots, content generation, data analysis—all with a human-in-the-loop approach.

### Website Development
We build fast, conversion-focused websites using modern technology (Astro, Netlify) with built-in CRM integration.

## Our Approach

- **AI-First:** We use AI to work faster and smarter, delivering agency-quality results at fair prices
- **Human-in-the-Loop:** AI handles routine tasks, humans handle the important stuff
- **No Jargon:** We explain things in plain English
- **Fixed Pricing:** The price we quote is the price you pay

## Key Pages

- Homepage: https://notluck.co.uk/
- About Us: https://notluck.co.uk/about/
- Services: https://notluck.co.uk/services/
- CRM Platform: https://notluck.co.uk/crm/
- CRM Features: https://notluck.co.uk/crm/features/
- Pricing: https://notluck.co.uk/pricing/
- Contact: https://notluck.co.uk/contact/
- Book a Call: https://notluck.co.uk/book/
- Blog: https://notluck.co.uk/blog/

## Industries We Serve

- Professional Services
- Health & Wellness
- Hospitality
- Recruitment
- E-commerce
- Trades & Home Services

## CRM Plans

### Ignite (£49/month)
- 1 user
- 1,000 contacts
- Core CRM features

### Inferno (£129/month)
- 5 users
- 50,000 contacts
- Full marketing automation

### Wildfire (£349/month)
- 10 users
- Unlimited contacts
- White-glove support

## Recent Blog Posts

- Getting Started with AI: It's Not Too Late (And You Don't Need to Be an Expert): https://notluck.co.uk/post/getting-started-with-ai-its-not-too-late-and-you-dont-need-to-be-an-expert
- Integrating AI into Your Marketing Strategy: The Key to Unlocking Customer Engagement: https://notluck.co.uk/post/your-business-needs-to-work-with-ai
- How to Build a CRM You Actually Understand (and Stop Paying for Systems You Don't Use): https://notluck.co.uk/post/build-a-crm-you-understand
- Oliver's Big Win at the 2025 Apprenticeship Awards: https://notluck.co.uk/post/apprenticeship-awards-2025
- The Story of NotLuck: From Takeaway Pioneers to Game-Changing Strategy: https://notluck.co.uk/post/story-of-notluck
- Don't Be THAT Customer: Mistakes That Sabotage B2B Projects: https://notluck.co.uk/post/dont-be-that-customer
- The Goldmine You're Ignoring: How to Reactivate Old Leads and Boost Sales Fast: https://notluck.co.uk/post/reactivation-campaigns
- 7 Ways to Network Without the Cringe at Local Business Events Near You: https://notluck.co.uk/post/networking-without-the-cringe
- How much friction is on your homepage? Sleeker than a seal in silk pyjamas: https://notluck.co.uk/post/website-friction
- Optimise your LinkedIn profile: https://notluck.co.uk/post/optimise-your-linkedin-profile

## Contact Information

- **Email:** hello@notluck.co.uk
- **Support:** support@notluck.co.uk
- **Website:** https://notluck.co.uk
- **Book a Call:** https://notluck.co.uk/book/

## Social Media

- LinkedIn: https://www.linkedin.com/company/notluck/
- Facebook: https://www.facebook.com/notluck.agency
- Instagram: https://www.instagram.com/notluck.agency/

## Part of Peppercord Group

NotLuck is a trading name of Peppercord Limited. Learn more at https://peppercord.co.uk

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Last updated: 2026-02-03
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For more information, visit https://notluck.co.uk or contact hello@notluck.co.uk