As you build workflows and add triggers, you'll find a category called Shopify Triggers. These triggers are designed to streamline your e-commerce operations on Shopify by automating key processes such as monitoring incomplete checkouts, tracking placed orders, and confirming order fulfilment.
To get started, open the workflow builder, click "Add New Trigger", search for Shopify, and all the available Shopify triggers will appear. They include:
- Abandoned Checkout.
- Order Placed, and
- Order Fulfilled.
Abandoned Cart
The Abandoned Cart trigger lets you reconnect with customers who browsed products but didn't complete their purchase. It can help recover lost sales by kicking off workflows that send reminders, offer incentives, or address concerns that may have put buyers off.
Order Placed
The Order Placed trigger activates workflows when customers place orders on your Shopify store. It automates tasks such as sending order confirmations, updating inventory, and initiating shipping processes, saving time and keeping order management running smoothly.
Order Fulfilled
The Order Fulfilled trigger automates actions once an order is marked as fulfilled. It helps you handle post-fulfilment processes like sending delivery notifications, requesting customer feedback, and launching follow-up marketing campaigns to encourage repeat purchases.
📌NOTE: Each Shopify Trigger is covered in individual articles for detailed guidance.
Shopify Triggers give you a straightforward way to optimise your e-commerce workflows by automating critical processes, improving efficiency, and keeping customers engaged. Incorporating these triggers into your workflows helps simplify day-to-day operations so you can focus on growing your Shopify store.