Collecting contact information and opt-ins via a text keyword is a practical approach for speaking events, lead magnets, and other marketing campaigns. It gives interested people a straightforward way to share their details, making it easier to follow up and stay in touch.
By setting up a specific text keyword, such as "Text my account number to receive your own copy of my book," you give people a clear prompt to act on. It also lets you segment your audience and target your messaging more effectively, based on their interests and preferences.
Overall, using a text keyword process is a solid way to generate leads, build your database, and grow your business.
Feature Key Points:
- Use workflows to automate lead generation via SMS
- Trigger the workflow using the Customer Replied trigger
- Filter replies based on the channel (e.g., SMS, Facebook Messenger, Google My Business, etc.)
- Filter replies based on an exact match phrase for better accuracy
- Customise your response and track the interaction using various actions
Feature Benefits:
- Effortlessly turn social media interactions into lead-generation opportunities
- Ideal for course creators or anyone looking to grow their email list
- Enhance your brand reputation with a professional and automated response
- Gather contact information and opt-ins without manual intervention
- Seamless integration into speaking engagements or any social media platform
- Boost SMS engagement and reputation with personalised and timely responses