Your marketing doesn't exist in isolation. You can measure your online presence against competitors to get a clearer picture of where you can improve, what gaps exist, and where you're already strong.

How Can I Generate Comparative Reports?

Head to the Local Marketing Audit tab inside the Reporting section and switch to the Compare Reports tab.

Click "+ Compare" to add the competitors you want to compare against.

This opens a Google Review search. Enter the name of the specific location you want to compare.

Once you've added the three business locations, click Compare Reports. The report takes 2 to 5 minutes to generate.

Understanding the Insights

Listing

This section measures how accurate your business information is across various platforms, weighting each listing source by importance. A higher score means a more consistent and visible digital footprint.

Online Reputation

The Online Reputation section shows the reviews your business has received, your response rates, and how quickly you respond. The percentile range is based on your Google and Facebook reviews.

These reports help you close performance gaps, spot opportunities your competitors are missing, and build strategies grounded in real data.