You can disable Google Organic Booking to take more control over how clients find and book your services. It lets you steer people toward your preferred booking channels and avoid appointments coming in from sources you haven't planned for.

Understanding the Benefits

Before diving in, here are the main reasons you might want to use this feature:

  • Enhanced Control: Choose whether your services appear as bookable on Google My Business (GMB), so you can manage your online presence precisely.
  • Customised Visibility: Control how and where your services are discovered online. Disabling Google Organic Booking lets you guide potential clients toward your preferred channels.
  • Prevent Unwanted Bookings: Managing where your services can be booked reduces the chance of receiving appointments from unplanned sources, keeping bookings to your preferred channels only.

Disabling Google Organic Booking

Log into your account and go to the settings section to get started.

In the settings menu, find and select 'Calendars' then 'Connections'. This is where you'll find the 'Google Organic Booking' section.

Toggle the "Disable Google Organic Booking" switch. If "Enable Google Organic Booking" is shown instead, the service is already disabled.

You'll be asked to confirm that you want to disable Google Organic Booking for your selected services. Click "Confirm" to proceed.

Finalising the Setup

Visit your Google My Business page and click "Book Online." From there, select any calendar you've created in the CRM. This will show under the services tab on Google, without the direct booking option.

📌Note: It may take 24 to 48 hours for this change to be reflected on your Google My Business Profile.

Practical Examples

If you run a boutique spa and prefer clients to book through your website so they read through service descriptions and policies first, disabling Google Organic Booking directs them to your preferred channel and ensures they're well-informed before making an appointment.

Whether you want more control, customised visibility, or fewer unplanned bookings, this feature gives you the flexibility to manage your services precisely.

Frequently Asked Questions

Q: What if I change my mind?

  • A: You can re-enable Google Organic Booking at any time by following the same steps and toggling the feature back on.

Q: Can I select specific services to hide from Google My Business?

  • A: Currently, the feature applies globally to all services you offer. For more granular control, consider managing your services directly through your Google Business Profile.