Tags are a core feature of the CRM, giving you a simple way to organise and retrieve contact information. By categorising contacts based on specific criteria, tags make it easier to manage and locate them within the system.
Think about managing a database with thousands of leads at various stages of your sales funnel. Tags let you categorise these contacts by their current status (e.g., new lead, hot lead, appointment booked). This is particularly useful when handling large volumes of data and making sure no lead gets overlooked or lost.
Creating and Applying Tags
Navigate to the Contacts section and select a contact to view their details.

In the Tags area, you can add new tags by typing the tag name and pressing Enter.

To apply an existing tag, select it from the list dropdown or use the search bar to find it quickly.

To remove a tag, simply click the "X" next to the tag.

Adding and Removing Tags Via Bulk Actions
To add or remove tags in bulk, start by selecting the desired contacts, then click the add tag or remove tag icon in the Bulk Actions panel. Clicking the icon will open a dialog where you can choose existing tags to apply or select tags to remove from the contacts. After selecting the appropriate tags, confirm your actions to apply the changes across all selected contacts. This updates their tagging efficiently, keeping your contacts well organised.

Automating Tags with Workflows
Workflows can be configured to automatically apply or remove tags based on specific triggers, such as a change in the contact's stage in the pipeline or the addition of a new contact to the system. This keeps tagging consistent without manual effort. For more details on adding or removing tags using workflows, please refer to the "Add Contact Tag" and "Remove Contact Tag" articles.
Practical Applications and Examples
- Using Tags in Opportunities and Pipelines: By tagging contacts as they move through different stages of your pipeline, you can easily track their progress and ensure they receive the appropriate attention and follow-up.
- Filtering Contacts with Tags: Tags enable the use of Smart Lists, which are dynamic lists of contacts filtered based on specific tags. This feature is particularly useful for segmenting your contacts for targeted communication or analysis.
Frequently Asked Questions
Q: How do I create a new tag?
- Go to Settings > Tags, click on the "Create" button, enter the tag name, and click "Create." Alternatively, create the tag within the contact's record.
Q: Can I apply multiple tags to a contact?
- Yes, contacts can have multiple tags, but it's important to use tags logically to maintain an organised system.
Q: What happens if I delete a tag?
- Deleting a tag removes it from all contacts it was applied to. Use caution when deleting tags to avoid losing valuable categorisation.