Rule 02 // Proof, not promises
What clients actually say
Reviews, WhatsApps, emails and community posts, as they arrived.
We had so many bottlenecks and issues I didn't even realise were issues until I met Bertie and the NotLuck team. They've revolutionised my business with the CRM and automation they've created for us. We've now got more time to focus on growing the business instead of mundane admin tasks. If you run any kind of business, I would 100% recommend just having a conversation with Bertie, I can guarantee he'll figure out a way to make your life easier!
OMG THIS WEBSITE IS AMAZING
This is an absolutely brilliant tool. I love it even I can work it.
Having worked with Bertie and the NotLuck team for nearly a year, I cannot recommend them highly enough. They have not only managed the detail around my website, CRM and social media work, but they have used their experiences and knowledge to help me re-think my business model.
Like you’ve created something way better than I could have hoped for
What you’ve built is insane and impressive - I’m so glad you took lead and built this🙌🏻
They listen, take time to understand how things work in the real world, and then build systems that make sense. The website, CRM and automations they've put in place have made a HUGE difference to how we run things day to day. If you want smart systems built by decent people who care about doing things properly, I'd happily recommend NotLuck.
“Thank you so much for your help with the lineup page. Honestly, Bertie, I can't tell you what an absolute genius idea that a Google sheet was.”
On a call · 23 Jun 2026I can’t thank you enough for all your support really. You have all been amazing and patient and inspiring to work with. No bull - I genuinely mean it x
We had the benefit of Bertie's expertise and insight recently with our AI strategy. Bertie did a swift and effective job of diagnosing the state of play in the business and kicking off our adoption. Thanks, Bertie!
I just wanted to thank you for today. I thoroughly enjoyed it, your energy and passion is infectious. It may sound a small thing, but you unleashed something for me which goes beyond AI.
We have not just fixed the Discount Directory, we've massively improved it! I messaged Bertie this morning with a cry for help, and a few hours later, he had created this beauty. So much clearer and easier to navigate than my embedded Notion attempt!
Without NotLuck, there would be no website. Absolutely blown our minds at what’s possible and bringing ideas to life. 👏
The Google sheet integration tool is one of theeee best ideas I’ve experienced… you responded so quickly to a mercy call out on a Friday night & we were live in 48 hours, absolutely incredible service. Exceptional!
Massive shout out to Bertie and his brilliant brain… The simplicity and ADHD friendly visual way he's creating it is absolutely beautiful and will make my life 10x simpler!
The CRM has made my life as an Operations and Business Development Manager so much smoother and I am here for it! Automations, kanban boards, pipelines, an absolute dream and not clunky at all. It's the best one I've ever worked with.
I bloody love it
It’s a fab piece of work!
I'm loving working with NotLuck because your company is exactly what I need to keep me in the right lane, right now. My 'special power' is resilience but every now and then we all need someone to share the load and my shoulders have dropped about a foot since my first conversation with your team. Thank you for your human touch.
It looks elite level. Well done.
You and your machines are wizards 🧙
A big shout-out to Oliver and Bertie at NotLuck! The website's brilliant - honestly, it's everything we wanted and more. You guys nailed the look and feel Inhouse needed, and the feedback has been top-notch. Cheers for the graft and the talent you brought to our project. I can't thank you enough!
i absolutely love it - you are amazing
LOVE THE GOOGLE SHEET! amazing idea well done
I attended Bertie's Claude for Business workshop in March 2026. I came to the workshop with a reasonable level of knowledge with Claude and was a daily user, reasonably happy with what I could create. I've been to workshops for AI before and leave with new tips/tricks and been happy, so I expected the same with Bertie's course...I won't make that mistake again! I left with an extensive knowledge bank of how Claude works and what I can use it for. I'm now limited by how fast my brain can think up what I want to do. What Bertie showed me removed all the barriers I have with what AI can do. I will be able to take what he showed me and start removing the obstacles I have, and importantly, reduce the monthly spend on other tools ... I can simply create my own now. I came away with a fully functioning website, lead magnet, product, blog articles and an almost finished CRM pipeline. I didn't expect to come away with so much. Bertie even showed me how to get more input out from Claude and work on multiple products at the same time, which was music to my ADHD brain. Since yesterday, I'm now able to work across two projects at the same time, running 4 tasks at once. But let's say that you don't want to run your setup like me. Bertie can show you how to master just one thing and how to use AI as a second brain within your projects to get the maximum out of what you're working on. Bertie, I never believed in the words 'game changing', but I gotta say, that workshop WAS and IS game changing.
The build of this is an unreal advert for what you're able to do
I've never had to wait mate, it's been fantastic! So easy to use.
Gave a brilliantly simple explanation for using AI models and agents, hosted at the Dryden Enterprise Centre as part of the excellent CDI COLLECTIVE. CIC event.
Just had a quick look… it's amazing! Thanks for all your hard work!
Meant every word! Awesome set up and really appreciate your support!
Time with Bertie is time well invested! This is a guy who genuinely gives a crap about you and your success, both in business, and personally.
Built by the fab Bertie so we can thank him for his genius!
This is incredible and will make it sooooo much easier to find things 🙌🏻
Last night I had the pleasure of attending the Nottingham Charity Network event and what an inspiring evening it was. A huge thank you to the panel for sharing their insights, and especially to Bertie, whose talk truly opened my mind to new perspectives on AI. His ability to engage the room and make complex ideas feel accessible was brilliant. I left feeling energised, informed, and excited about the possibilities ahead for AI in the charity sector.
It's amazing to be able to just say “can it do this” or “move this here”
Site looks great… it looks fabulous, you can see the real step-change with it, well done 🤩
You were lightning fast and it’s absolutely brilliant!!
“I'll make sure everybody knows that it's you who's made my life and times better. Thank you so much.”
On a call · 26 Jun 2026Building a dashboard that brings all the data from The HoLT into one place.
And I’m super excited about this hub you’re building. The more I think about it the more I realise how game changing it’ll be.
I've just asked Barry Bot a question as I have an initial call with a new client and wanted some help with masterclasses to help me and he has suggested 3 amazing masterclasses. Very impressed.
It was ever so good to meet you today. I never thought talking business could be so much fun! I am ever so excited about new opportunity and what this could mean for our business. It will be a game changer for us!!
Like insane amount of depth so I can keep on top of everything from one place, and be an even better overlord/cult leader. It's gonna speed the admin up so much more, so I have more time to do the fun stuff like marketing and creating
omg the blogs look amazing
These videos are amazing!!
You are a legend! Thank you 🙏
Wow! That is uber cool mate! 🫡
Sooooo clear and easy to navigate
Amazing job Bertie, thank YOU so much.
Downloaded the app, already love it!!!!!!
Wow! That was quick mate! Thank you. Top work.
“i think what you've done was pretty much bang on”
On a call · 28 Sep 2026All down to you Bertie. Thanks for building this. 🙏
Absolutely fantastic, thanks for sorting all of that :)
If you haven’t heard it already today. You are one amazing guy!
god they look SO smart. The layout is so much sexier than before
Thank you for everything you have done it really amazing your work Oliver
Yeh absolutely, I’ll have a look. That’s so flipping cool, you’re a genius !
Wow this does look amazing! I like how you've got AI supporting builds and the reviews in one place.
Thanks, it’s looking great, really happy with it! I’ve had a go with the preview. I love the chat, it's really good.