Creating high-quality blog content is essential for building an online presence, but it can be time-consuming. The built-in Blog AI tools simplify this by helping you generate, edit, and publish blog posts efficiently, all within a single editor. This guide walks you through how to use them.
Getting Started with Blog AI
To begin creating a blog post, navigate to Sites → Blogs and create a blog post site or open an existing site.
Next, click "Create post with AI".
Choose between two content creation modes based on your needs:
Assist Mode (Topic-Based Generation)
Assist Mode is ideal when you have a general idea but need help building a complete article. Simply enter a topic, and the AI will generate:
- A structured blog outline
- Headings and subheadings
- SEO metadata (title, description, keywords)
- Fully written content
- AI-generated images
This mode is useful for quickly producing well-rounded, SEO-friendly blog posts.
Optionally, you may also select a word limit and target audience, then enter keywords to further guide the AI as it composes the blog.
Once those are set, click "Generate" to start creating the blog or "Personalize" to include more details.
Build Mode (Prompt-Based Creation)
Build Mode gives you more control by letting you enter a custom prompt. This is especially useful for:
- Niche or technical topics
- Brand-specific messaging
- Creative or highly tailored content
The AI will generate content based on your exact instructions, giving you greater flexibility.
Use the paperclip icon at the bottom left to attach images for reference mapping, then click the arrow to submit the prompt.
Editing and Enhancing Your Content
Once your blog is generated, you can refine it directly within the editor using the built-in tools:
- Regenerate or rewrite paragraphs
- Adjust tone, clarity, or length
- Replace, regenerate, or remove AI-generated images
- Translate content into different languages
- Add URL and image references
You can also define layout preferences, customise image styles, and select your preferred tone and language to better match your brand.
Saving and Publishing
When your blog post is ready, click Continue to save it as a draft for later review, or publish it immediately with a single click.
By incorporating these tools into your workflow, you can produce high-quality blog content efficiently while keeping full control over customisation and publishing.