Limited-time offers create urgency and drive sales. Visual cues are highly effective at communicating information and capturing attention. Combine the two and you have a powerful tool for boosting conversions. Fixed Timers are ideal for creating a sense of exclusivity and encouraging customers to complete their purchases quickly.

Creating a Fixed Timer

Navigate to the Countdown Timers tab inside the marketing section and click the + New button.

Select a Design Template of your liking, then click Continue with this template.

General

Select the Fixed Timer Type.

Define the countdown duration and time zone.

Add the Active Link where users will be redirected while the timer is active, and the Expired Link once the timer runs out.

Styling

Select the Styling section to adjust the timer's appearance.

This includes:

  1. Adjusting the template used for the timer.
  2. Choosing which timer labels (seconds, minutes, hours, days) to display.

  1. Editing the font styles used in the timer.
  2. Adjusting the corner radius of the timer.

  1. Editing the colours used in the timer.
  2. Replace the timer with a chosen image in your emails when it expires.

  1. Adjusting Margin and Padding settings for the timer.
  2. Check the box to hide the timer in Apple Mail to prevent showing incorrect countdowns.

📌Note: You can disable the Padding option if you prefer not to customise the margin and padding.

Give your timer a name for identification, then click "Save" to finalise and activate the countdown timer.

Once saved, you can add this element to your Emails, Websites, and Funnels, or click the Copy Code button to copy the custom code and add it to external sites. It's the perfect tool for promoting limited-time events such as flash promotions and event registrations, or building anticipation for upcoming launches.