The whole business. One system.
Every call, message, quote, booking, invoice and review in one place, set up for you and maintained by us. One login. A phone that answers. From £97/mo + VAT, plus a one-off £297 onboarding session if you are new. Every plan includes CRM Club.
- Answers the phone
- Sends the quote
- Takes the deposit
- Books the job
- Chases the invoice
- Asks for the review
Same system. Three sizes.
The platform, the people and CRM Club are identical on every plan. What changes is users, AI and WhatsApp. Pick the size and pay by card; your own system is provisioned the same day, and new customers do the onboarding session so we can configure it around your business.
| Feature | Bronze £97 / month + VAT The full CRM platform. Yours from day one. Start with Bronze | Silver £229 / month + VAT Let the AI do the heavy lifting. No per-use bill. Start with Silver | Gold £299 / month + VAT Unlimited users. WhatsApp built in. Front of the queue. Start with Gold |
|---|---|---|---|
| The money | |||
| Annual billingTwelve months for the price of ten | £970 / year | £2,290 / year | £2,990 / year |
| Onboarding sessionNew customers, one-off, before the first month | £297 | £297 | £297 |
| Cancel any timeMonthly plans, no lock-in | Included | Included | Included |
| The system | |||
| The full platformCRM, pipelines, automations, calendars, quotes, invoices, reviews | Included | Included | Included |
| Unlimited websites and funnelsHosted at no extra charge | Included | Included | Included |
| Maintained by usConfigured for you, kept up to date, improved as the platform moves | Included | Included | Included |
| CRM ClubThe monthly build sessions and the room | Included | Included | Included |
| 24/7 live chat from real people | Included | Included | Included |
| The people | |||
| Users included | 3 | 5 | Unlimited |
| Extra users | from £25 / seat / month | from £25 / seat / month | not needed |
| Monthly group strategy call | Not included | Included | Included |
| Front of the queueSupport priority | Not included | Not included | Included |
| Early access to new snapshots and templates | Not included | Not included | Included |
| AI and WhatsApp | |||
| AI includedConversation, Voice, Content and Reviews AI | Pay as you go usage table applies | AI Employee Unlimited included | AI Employee Unlimited included |
| AI Employee Growth add-on1,000 AI conversation replies and 100 voice minutes a month, then pay as you go | £69 / month add-on | Unlimited included | Unlimited included |
| WhatsApp BusinessThe full WhatsApp API in the system | £21 / month add-on | £21 / month add-on | Included included |
| Start with Bronze | Start with Silver | Start with Gold | |
| All prices exclude VAT. Annual billing is twelve months for the price of ten. New customers also pay the one-off £297 onboarding session. Pay-as-you-go AI is billed from the usage table. The AI Employee Growth add-on is Bronze only: 1,000 conversation replies and 100 voice minutes a month, overage at the usage rates. Add-ons are added to your plan after sign-up. | |||
Card to running system
Members say it better.
We had so many bottlenecks and issues I didn't even realise were issues until I met Bertie and the NotLuck team. They've revolutionised my business with the CRM and automation they've created for us. We've now got more time to focus on growing the business instead of mundane admin tasks. If you run any kind of business, I would 100% recommend just having a conversation with Bertie, I can guarantee he'll figure out a way to make your life easier!
I've worked with NotLuck for the last 6 months on the COLLECTIVE. website rebuild, backend systems and automation, and they've been a genuinely great partner to work with. They're a small, family-run Nottingham business and that really comes through in how they operate. They listen, take time to understand how things work in the real world, and then build systems that make sense. The website, CRM and automations they've put in place have made a HUGE difference to how we run things day to day and have taken a lot of manual admin off our plate. What I've especially appreciated is that they don't overcomplicate things or push shiny tech for the sake of it. Everything they've built for COLLECTIVE. has been practical, well thought through and delivered quickly. If you want smart systems built by decent people who care about doing things properly, I'd happily recommend NotLuck.
The next day it was all about our new fancy and veryyy efficient CRM handover, NotLuck with the wonderful Bertie, Lee-ann & Oliver in Nottingham. The CRM has made my life as an Operations and Business Development Manager and our life as a Property Management company so much smoother and I am here for it! Automations, kanban boards, pipelines, an absolute dream and not clunky at all. I've worked with a few CRMs in previous roles and not being biased or anything but it's the best one I've ever worked with. Highly recommend for a smooth personalised Operations software system.
Asked every week
Why not just buy GoHighLevel yourself?
What is the difference between the plans?
What does the AI Employee Growth add-on give me?
Am I locked in?
How fast am I up and running?
Who answers when I get stuck?
For twenty years I had the ideas and someone else had to build them.
What changed is that I can finally build it myself, the same day I think of it. That is the whole of NotLuck. The scarce thing was never the building, and it certainly isn't now. It is knowing which thing is worth building, and what happens the month after.
So when you turn up with something you are excited about, I know exactly what that feels like. I spent two decades on the wrong side of it, waiting on someone else to make the thing real. You will not be waiting.
About NotLuck